I am Deputy Director - Operations / Sales & Marketing, Greater China, for PennEngineering Asia Pacific, a global leader in fastening solutions. I am responsible for general management, new market development, key account sales & distributor relations, trade shows, and business analysis & reporting.
My work with Dell is exemplary of my prior professional experience which is generously acknowledged by my client on the official Dell blog: I facilitated Dell’s development and implementation of a comprehensive, digital media capability which included digital media strategy; monitoring and rapid response of customer service issues; digital influencer relations; Direct2Dell, the company’s first corporate blog; Studio Dell, educational videos; IdeaStorm, an idea engine; and more. Today, Dell is considered a leader in the use of social media and recipient of multiple industry accolades.
My work with other major brands includes Boehringer Ingelheim, Darden Restaurants, Merck, Nike, Pioneer, PricewaterhouseCoopers, and Vignette. I have previously worked at WPP companies: Burson-Marsteller London, Cohn & Wolfe New York, and Cohn & Wolfe Texas. I have also served as General Manager, Business Development, of a SME in Singapore during which I successfully applied for a government technology grant to implement a company-wide SAP Business One ERP system integrated with an online ordering portal for key clients.
I enjoy doing my part in connecting people, skill sets and needs to facilitate positive change. I am active with social innovative causes including fair trade handicrafts, children advocacy, and conflict resolution programs. I currently serve on the Steering Committee of an international peacemaking non-profit.
I have lived, worked, and studied in Asia (Shanghai and Singapore), United States (California, New York, and Texas) and Europe (London). I am currently based in Shanghai and am a graduate of the University of Southern California.
My work with Dell is exemplary of my prior professional experience which is generously acknowledged by my client on the official Dell blog: I facilitated Dell’s development and implementation of a comprehensive, digital media capability which included digital media strategy; monitoring and rapid response of customer service issues; digital influencer relations; Direct2Dell, the company’s first corporate blog; Studio Dell, educational videos; IdeaStorm, an idea engine; and more. Today, Dell is considered a leader in the use of social media and recipient of multiple industry accolades.
My work with other major brands includes Boehringer Ingelheim, Darden Restaurants, Merck, Nike, Pioneer, PricewaterhouseCoopers, and Vignette. I have previously worked at WPP companies: Burson-Marsteller London, Cohn & Wolfe New York, and Cohn & Wolfe Texas. I have also served as General Manager, Business Development, of a SME in Singapore during which I successfully applied for a government technology grant to implement a company-wide SAP Business One ERP system integrated with an online ordering portal for key clients.
I enjoy doing my part in connecting people, skill sets and needs to facilitate positive change. I am active with social innovative causes including fair trade handicrafts, children advocacy, and conflict resolution programs. I currently serve on the Steering Committee of an international peacemaking non-profit.
I have lived, worked, and studied in Asia (Shanghai and Singapore), United States (California, New York, and Texas) and Europe (London). I am currently based in Shanghai and am a graduate of the University of Southern California.
